About Dawit

Built through ownership.

I work across technology, product marketing, and delivery—turning ideas into digital products, systems, campaigns, and stories.

Formal portrait of Dawit Feleke

Profile

My work sits between technology, operations, communication, and creative production. I have led AI data operations, helped build and deploy business systems, launched digital products, built an education company, managed marketing teams, and produced original documentary work.

The disciplines change, but the operating pattern stays consistent: understand the real problem, give the work structure, align the people involved, and own the last mile. That range helps me translate between technical and non-technical teams while keeping the outcome clear.

I hold a Bachelor's degree in Marketing from Wyzsza Szkola Gospodarki in Bydgoszcz, Poland. I work in Amharic and English and am based in Addis Ababa.

How I work

Clarity, visibility, follow-through.

01

Start with clarity

Translate an ambiguous brief into scope, owners, milestones, and a shared definition of done.

02

Make work visible

Use simple systems that surface progress, risk, decisions, and blockers early.

03

Align the room

Keep teams, clients, partners, and decision makers moving toward the same outcome.

04

Own the last mile

Stay with the work through execution, handoff, launch, and close.

05

Adapt with control

Respond to reality without losing the purpose or the delivery standard.

Experience

A career across disciplines.

Nine chapters connected by ownership, systems thinking, communication, and delivery.

01

Head of Marketing & Communications

Next Level Marketing and Communications

Leading marketing managers, B2B communication, stakeholder messaging, and the company website.

02

Project Manager

Eagle Point AI

Led AI dataset operations, client intake analysis, and adoption of an internal workflow monitoring tool across a team of about 40.

03

Co-owner & Project Manager

Pinnacle AI

Managed concurrent client delivery and co-developed deployed inventory and stock systems.

04

Media Producer & TikTok Content Lead

EthioBallers

Led a three-person content team and grew the account from 20+ to 6,000+ followers.

05

Head of Content & Communications

Bana Records

Built a repeatable release system and led a cross-functional creative team.

06

Product Project Lead

Future Quest

Led an education opportunity platform from early development through launch.

07

Special Project Manager

Carlos Thornten Sports Enrichment Center

Closed institutional partnerships, delivered funded youth programs, and produced an embassy-presented documentary.

08

Founder & Managing Director

Headway Travel Firm

Built a profitable education consultancy and scaled it to a team of seven.

09

Group Leader & Project Coordinator

Wyzsza Szkola Gospodarki

Led a multicultural team through community health outreach work in Poland.

Capabilities

What I bring to the work.

01

Product & Strategy

Translate complex offers into clear product stories, useful experiences, and plans people can act on.

  • Product positioning
  • Value propositions
  • Go-to-market support
  • Technical storytelling
  • Service design
02

Technology & Delivery

Move digital work from ambiguous brief to deployed system with visible ownership and steady execution.

  • Technical project delivery
  • AI operations
  • Web systems
  • Agile and Kanban
  • Stakeholder alignment
03

Marketing & Communications

Connect organizations, partners, and audiences through campaigns and communication built around real value.

  • B2B marketing
  • Campaign planning
  • Partnerships
  • Stakeholder messaging
  • Content systems
04

Media Production

Build visual stories from concept and field planning through filming, editing, and final distribution.

  • Story development
  • Production planning
  • Cinematography
  • Editing and color
  • Visual direction

Selected tools

DeliveryNotion · Trello · Slack · Google Workspace
DevelopmentNext.js · React · TypeScript · Supabase
MarketingHubSpot · Content analytics · Campaign planning
MediaSony FX3 · DaVinci Resolve · Adobe tools

Open to the next good idea

Let's make
something happen.

Get in touch