Pinnacle AI
Eagle Point AI
Future Quest
EthioBallers
Bana Records
Next LevelMarketing & Communications
WSG · Bydgoszcz, Poland
Ethiopian Diaspora Service
U.S. Embassy in Ethiopia
Cambridge Academy
/ selected work
A few projects across technology, marketing and media.
All 10 projects
01Education technology · Product delivery 2022–2024
Took an office-based education service digital, creating a platform used by students in more than 30 countries.
2,000+ students · 30+ countries · $4.2M+ in scholarships View case study
02Technology · Agency delivery 2024–2026
Managed concurrent client delivery and co-developed operational systems for importers and distributors.
3 client engagements · 2–3 deployed systems · team of 20 at peak View case study
03Documentary · End-to-end production 2024
Produced an 18-minute documentary presented at the U.S. Embassy to international sport leaders.
Story, production, filming, sound, edit and final delivery View case study
04Web development · Independent delivery 2026
Designed and launched a complete website for a media production company, from brief to live delivery.
40–80 monthly visits · client praised navigation and usability View case study
05Field documentary · Creative direction 2025
Led story, logistics, and production for a documentary made in one of Ethiopia's most demanding environments.
Seven collaboration videos became notable social performers View case study/ about
From building education platforms to leading marketing teams and filming documentaries, I help turn a shared idea into something people can use, understand or experience.
More about me/ what I bring
Translate complex offers into clear product stories, useful experiences, and plans people can act on.
Move digital work from ambiguous brief to deployed system with visible ownership and steady execution.
Connect organizations, partners, and audiences through campaigns and communication built around real value.
Build visual stories from concept and field planning through filming, editing, and final distribution.
/ experience
Head of Marketing & Communications
Project Manager
Co-owner & Project Manager
